Episode 31 - Is Vlogging making a comeback? Should you start a vlog? - Part 1

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so in today's episode we're gonna dive

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into what is a

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vlog and why we

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think they're making a Resurgence

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popularity getting more popular

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again sounding good and Loud good and

0:16

Loud good morning good morning good

0:19

evening wherever you find

0:21

yourself in life uh welcome back to

0:24

Faith and Frames going to try I don't

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know maybe something a little different

0:29

little different they switching some

0:30

things up uh pivot as some would call it

0:34

pivot uh that reminds me of the Friends

0:36

episode where

0:38

Ross and and crew are uh trying to move

0:42

a recliner up a spiral staircase and he

0:45

keeps yelling pivot yes

0:48

pivot I never really liked friends but

0:50

that that episode uh uh um certainly

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certainly remembering at this moment I

0:54

was going to say I never jumped onto the

0:55

friends train fulltime um it was

0:58

certainly more so like

1:00

passive yeah Ambiance right uh in in the

1:03

in the TV there yeah uh my wife and uh

1:09

her whole family can literally recite

1:11

like essentially from Pilot to to

1:13

closing episode yeah that that Everybody

1:15

Loves Raymond they can really rattle it

1:18

off yeah the only thing that's memorable

1:20

to me from Everybody Loves Raymond is

1:21

that opening

1:22

Baseline uh yeah in the in the little in

1:26

the intro well they do it in like scene

1:28

transitions too yeah they do it in scene

1:29

transitions too the Baseline uh I'm a

1:32

musician right um there are many a Bas

1:35

players on like the Tik toks and the

1:37

YouTube will cover that specific intro

1:40

yeah it's quite difficult actually

1:43

really oh yeah oh yeah sounds kind of

1:46

simple or at least I would have thought

1:48

simple shows what I know shows what I

1:51

know so

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today got a cool topic that I want to to

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dissect and I I think

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I think there may be a uh a

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Resurgence vlogging vlogging yeah oh

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this is fun because we talked about film

2:10

kind of resurging on few episodes ago

2:14

yeah past couple episodes which you may

2:15

say well how can a vlog be a Resurgence

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because you know

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it's relatively

2:23

new um because it is video right uh but

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it I I I think if I remember right it

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had

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a peak and then sort of kind of Dove off

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Y and now I'm seeing that uh see that

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Trend back upward I believe I've also

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seen vlogging Trend upward um in my in

2:42

my YouTube consumption and other

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platform consumption so we will uh we're

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going to chat about

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that talk about

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uh why we think it may be making a

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comeback but first let's thank our

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sponsor sponsors for today's episode of

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tells ta I know you like the T let's

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just keep that thing going meet and ters

3:34

jar get us the meet and taters you're

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talking about a vlog Resurgence and I'm

3:37

sure there is somebody already asking

3:39

themselves what the heck is a vlog what

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is a vlog right well so I think it stems

3:44

from blog which was uh b l which a also

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uh still very relevant yes uh go watch

3:52

that episode with boa wob a vlog is

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literally a video log or catalog

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of events happening uh your day your

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week uh people do trips where they'll

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Vlog the whole thing and they'll do like

4:09

a whole recap travel Vlogs it's a very

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big thing um I will call the the Vlog

4:15

father Casey neistat oh yeah the king

4:18

Casey neistat is the king if you spent

4:20

any amount of time on YouTube you've

4:22

probably seen his thumbnail seen his

4:24

video seen his face Maybe didn't even

4:26

know it Casey but Casey got really big

4:29

into Vlogs because of his power of story

4:33

storytelling uh Casey is very very good

4:35

at that but go watch some of his old

4:37

Vlogs uh like I said Vlogs really Rose

4:41

uh heck I even wanted to start one M uh

4:44

ended up not I think there's some secret

4:47

like Montana footage in one of your

4:50

vaults that is possible Vlog content

4:54

well so that was um possibly it's it's a

4:56

it's a rumor I truly I truly was

4:58

inspired vlog were at what I'll call the

5:01

height of their popularity um and yeah I

5:06

bought a 60 Mark

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I and that's a camera by the way said

5:11

that I'm G to be a vlogger yes my first

5:14

stint with it was this Montana trip that

5:16

my wife and I took uh for our

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anniversary and um yeah that footage is

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sitting on a hard drive

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cuz I didn't like what I put together

5:27

and I didn't have the desire to continue

5:28

putting it together so there it sits I

5:31

think it could have been powerful um I I

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do know going back to Casey the the king

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of vlogging the the Vlog father as

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you've dubbed him Casey was so good at

5:40

it and got so you know recognized for it

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that even like the new the NYPD Casey

5:45

lived in New York the NYPD like they

5:47

were on a first name basis loved him

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dude was so popular that just passerbys

5:52

would see him going by on his longboard

5:54

and hauler out to him like Casey was the

5:57

vlogger of vloggers he he scooted around

6:02

the streets and the sidewalks of New

6:04

York on a boosted board which some

6:06

people may don't even know what a

6:07

boosted board electric longboard because

6:09

one wheeel all these things but boosted

6:10

board used to be the thing it's an

6:12

eboard and that boy got around on it uh

6:16

I even always enjoyed um his uh

6:21

interactions with the UPS guy oh yeah oh

6:24

yeah like through his Vlogs I felt like

6:27

I had you were connected with these

6:29

people sort of relationship with the UPS

6:31

guy Mar I believe his guy name was um so

6:34

yeah all these things Vlogs are really

6:36

cool um I think they're making a

6:38

comeback

6:40

though because of people's

6:44

desire

6:46

to feel connected to something authentic

6:49

yeah well I think with like we we'll

6:51

just keep you know on the example of

6:53

Casey Casey's relationship with this UPS

6:56

driver went beyond just YouTube Uber and

7:00

UPS driver yeah like they started

7:02

knowing each other on a human level

7:04

obviously Casey was getting packages

7:05

left and right from brands from fans

7:08

from everywhere so these guys saw each

7:09

other on the regular eventually there's

7:11

going to be a conversation come up like

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what the heck do you do why am I sending

7:15

all these boxes to you sure um so we

7:17

started to see their relationship kind

7:19

of Blossom they started knowing each

7:20

other as people same thing with the NYPD

7:23

and and some of the other people that

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Casey interacted with you know

7:26

throughout the history of his Vlog and

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he still had has you know his YouTube

7:30

channel he's just toned it back a bit

7:32

cuz he was doing like almost weekly and

7:35

daily Vlogs at times yeah um he really

7:38

ramped it up but I think to to your

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first point you know why they are making

7:42

it come back people are are longing for

7:45

that story again and for those personal

7:48

connections that we got to see people

7:50

like Casey Harbor um and we got to feel

7:53

like we were part of it was authentic

7:55

like I I I really felt like through

7:58

watching Vlogs had I ever met the guy in

8:02

person I truly felt like I could hold a

8:05

meaningful conversation with him yeah

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like I felt like I knew him to a degree

8:10

so the connection the literal connection

8:12

that you're able to Harbor through

8:13

social media because with all the bad

8:16

things of social media and you know

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certainly a lot of those you can there's

8:19

a plethora of of those but like the good

8:22

thing about social media if done

8:24

properly yeah you really can Harbor a

8:27

connection and and and Foster a

8:29

relationship with someone that you've

8:30

never seen before yeah so long as you're

8:32

willing to be open I mean and that's I

8:33

think that's the thing with Casey and

8:35

other vloggers that are good at it is he

8:37

was willing to be open about even the

8:39

bad that was going on in his life um you

8:42

know we got to watch him through a cross

8:44

country move uh from New York to

8:46

California I think now he's back in New

8:48

York possibly yeah I think so yeah him

8:50

and Candace but and again we we know his

8:52

wife know his wife we know his wife C is

8:54

because he was willing to open up and

8:56

she was willing to open up and be a part

8:58

of it too so uh yeah you have you have

9:00

to open up a little bit yeah um in order

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to to get

9:03

it to be a a I'm going to say a positive

9:07

thing for sure and an authentic thing

9:09

yeah like I said I I just I'm I'm seeing

9:12

I'm seeing a Resurgence of it and I

9:15

definitely think the authenticity the

9:17

the relationship the con the connection

9:19

that takes place with um some of these

9:22

more not necessarily private moments but

9:24

moments that most people normally won't

9:26

see through your day right like you're

9:28

you're letting someone in on part of

9:30

your life and people are are are taking

9:33

note of it they really appreciate that I

9:35

think a lot of that has to do with the

9:38

combination of like AI yeah um but also

9:43

there was a shift and one of the things

9:44

that I think kind

9:46

of Maybe started the downturn of uh

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Vlogs being really popular on say

9:53

YouTube was Tik Tok well Tik Tok short

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form cont short form your retention

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editing Mr Beasts of the world you know

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people started turning their cameras

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vertically well that's just not right

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listen not right I I'll make video

10:08

horizontal again right I we need those

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hats I need that hat and the reason why

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is because good Lord give you two eyes

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side by side not this way not you see

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the world horizontally right this is

10:19

just the way the Lord literally intended

10:22

it to be when God designed the Canon 6D

10:24

Mark I it's he designed it with that in

10:27

mind well more so mean in your eyes

10:31

optically you know all those or the

10:32

Japanese guy that got inspired to design

10:34

the Canon 60 Mark too so yeah um

10:38

retention editing like your Mr Beast

10:40

you've heard of Mr Beast it's very very

10:43

very very fastpaced right yeah there's a

10:45

cut every one and a half second it's

10:46

kind of like the the it's kind of like

10:47

the the cocoa melons of the world right

10:50

you literally kind of get get sucked in

10:52

hypnotized by it yeah I really think

10:54

people are getting fatigued from that

10:55

though they are I really attention based

10:57

editing is is a tiring

11:00

subconscious way to consume content long

11:02

term like I said it it it shoot I mean

11:05

Mr Beast built his whole Channel

11:06

essentially off of it and the the lavish

11:08

things but even Mr Beast is kind of

11:10

reverting he is he's reverting back to

11:12

the old ways because people are

11:15

literally getting tired of it for a bit

11:17

it was cool and it was it was nice the

11:19

dopamine hit all these things but I

11:21

really think fatigue starts to set in

11:24

over time it's like you know what this

11:26

is this is tiring well the the thing

11:29

that I always look at and and not to

11:31

bash you know this industry but to me

11:34

retention-based editing is no different

11:37

than we're dealing you know commercials

11:40

like that um to where it's they're very

11:41

in your face they're very inyour face

11:43

they're very like fire hose information

11:45

on the upfront and then we're finally

11:47

going to get to the point but a lot of

11:49

people now and I've even noticed this on

11:51

YouTube like the big YouTubers that

11:54

we've you know grown up following I said

11:56

grown up uh on YouTube with following

11:58

take Peter McKinnon take MD take a lot

12:01

of your bigger guys they used to do

12:02

these like 25 second

12:05

like yeah Boll montages intros to just

12:08

suck you in and make you want to be a

12:10

part of that brand and then they stopped

12:12

doing that because people would just

12:14

skip through that I would start skipping

12:16

through that because Pete I've seen your

12:17

intro now for the past 30 videos I know

12:20

the I know the clips are in there I can

12:21

probably recite them yeah um or I can I

12:24

can mimic them but they you're going to

12:26

finish your two-minute Tuesday Montage

12:27

with that snow kick on top of the

12:28

mountain exactly shx Mark I I remember

12:31

it all yes exactly exactly so people got

12:33

tired of that because they just wanted

12:35

to kind of just sit down and talk to you

12:38

yeah they don't want you to run up

12:40

scream in their face and then walk away

12:42

well I think a lot of it too depends on

12:44

I I think a lot of it is not really

12:46

dependent upon but I think one of the

12:49

reasons why that style of editing is so

12:52

tiring and that style of consumption is

12:54

is is tiring overall is you think about

12:56

truly you think about a normal person's

12:58

day mhm they wake up mhm probably go to

13:02

work MH they've got family they took

13:04

kids to school all these things pick

13:06

kids up work's finished now you're at

13:08

home so like the time when you have to

13:11

consume something that you want to

13:13

consume you kind of want to relax you

13:14

probably don't want to have to really

13:17

focus and and and and and in all of

13:19

these things that kind of has to take

13:22

place with these retention editing

13:23

things it it is tiring right it's not a

13:26

good end to your day in a lot of cases

13:29

you know I think too it's it's something

13:31

that is not even natural within your day

13:34

if if you think about if if we compare

13:36

retention based editing which is

13:37

essentially fire host somebody with a

13:40

hook you know get them hooked in within

13:41

the first one and a half seconds then

13:43

you got to cut to something else most

13:45

people don't live their daytoday like

13:46

that unless you're working in like

13:48

Jordan Belford's Wolf of Wall Street uh

13:51

where he's having his team meeting and

13:52

they're throwing midgets yeah but even

13:54

if you spent your whole day at that fast

13:56

pace you don't want it but you want to

13:58

come home you don't want to come home to

14:00

that but most people don't live their

14:02

day like that they're not going into

14:03

work and they boss saying here's what

14:05

we're going to do in the next 8 and a

14:07

half hours y like that that just doesn't

14:09

happen not the case not the case so

14:11

people it's not natural to them but

14:14

because of short form content and

14:15

because of attention spans getting

14:18

shorter yeah uh we we'll call it as it

14:21

is we're we're certainly degrading as an

14:23

attention span sure uh civilization goes

14:26

but people are still tired nonetheless

14:28

and so I think a big Resurgence in Vlogs

14:31

because people are kind of longing for

14:32

that again yeah well so so I also just

14:37

don't feel as connected even like take a

14:41

Mr Beast for example right I don't feel

14:43

as connected to him the person M as I

14:46

did Casey uh with his Vlogs or Pete when

14:51

he was big into vlogging or Maddie any

14:52

of those people like I literally felt as

14:55

though I knew something about that

14:58

person because we did because we did

15:00

whereas like with the

15:02

others I get a feel for maybe this

15:05

personality that they're showing me but

15:06

like you're not seeing any of those slow

15:09

moments and a lot of those are based

15:10

more on shock value like that that's

15:12

where he made his living was shock value

15:14

sure the things that he did were

15:16

extravagant way out there dumb in a lot

15:18

of cases like that's where he gained his

15:20

following and did it in a great way but

15:23

no I don't I don't know Mr Beast I know

15:25

his first name's Jimmy say I didn't even

15:26

know that yeah his first name's Jimmy um

15:28

and I I've seen a few things about him

15:31

that I'm like okay he is a real guy yeah

15:33

but as far as his his videos through the

15:35

years no he's he's gaining following

15:38

based on shock value yeah which that's

15:40

fine if that's your play obviously he's

15:42

played it better than anyone that's ever

15:43

done it yeah um but again I don't think

15:46

that a lot of

15:47

people can can a imitate that but B on

15:50

the consumer side I think it's tiring it

15:52

is tiring I mean I think statistically

15:54

I'll probably butcher this but I'll be

15:56

close you'll get the point I believe

15:58

someone did a study of like a hundred of

16:01

his videos and there truly is a scene

16:03

cut a a a video clip

16:06

cut less than two seconds like that's

16:08

why I keep saying one and a half it's

16:09

from that statistic yeah it's it's like

16:12

okay so that means the camera is not

16:14

rolling in this facet yeah for more than

16:17

a second and a half right that again

16:20

visually is is just tiring like your

16:22

eyes having to refocus your eyes having

16:24

to do something it's making these

16:25

adjustments on the Fly you don't realize

16:27

it but it's just it physically is tiring

16:30

do that for a couple years from a

16:32

consumption a consumption side and yeah

16:35

you're just ready for something a little

16:37

slower yeah so even on the editing side

16:39

I mean it's quite the quite the

16:41

undertaking on the editor to continue to

16:43

keep that pace up oh absolutely throwing

16:45

Graphics in all these things where Vlogs

16:49

are the're real yeah they're the dang

16:52

near opposite yeah of of of retention

16:55

editing and so like specifically I think

16:59

um I think a

17:02

vlog is no different than like BTS

17:07

footage yeah I mean that that really

17:09

ISS scenes look at your life this part

17:14

of this process that you do whatever it

17:17

is a behind thes scenes look and it's

17:20

behind the scenes because nobody else

17:21

ever normally gets to see this so you're

17:23

letting other people see this segment of

17:25

your life and I think people really

17:27

really really enjoy that I personally

17:30

have always enjoyed BTS footage even

17:32

before YouTube um like back when movies

17:35

were a thing well back when movies were

17:37

a thing of like okay you saw previews

17:39

for six months then it finally hit

17:41

theaters few months later you may see

17:43

like a director's cut or some like BTS

17:46

behind the scenes look like how they did

17:47

this and I wasn't interested as

17:50

interested as I am now in like some of

17:53

the technical things but I just I truly

17:55

just enjoyed seeing oh well that set

17:57

looked cool you know as a kid the ones

17:59

that come to mind immediately are like

18:00

all the Pixar yeah behind the scenes

18:02

from like the studios where they're back

18:05

then doing you know animation on a

18:07

you're seeing rough cuts of of of of

18:10

these animations The Muppets The Muppets

18:12

BTS was always good I really enjoyed

18:14

seeing those things that I knew were I

18:19

don't know more real right because a

18:21

finished movie that's went through

18:24

several rounds of editing right things

18:26

have been cut they're polished yeah

18:28

they're very right is a finished piece

18:31

and I'm not saying that there aren't

18:32

imperfections cuz there are but by and

18:34

large like the goal was a perfect piece

18:36

right it's a finished piece I think

18:38

people really enjoy the authen

18:39

authenticity and the rawness well they

18:41

enjoy the process I mean I think uh the

18:45

example that I'll use literally there's

18:47

a whole TV show How It's Made yeah on

18:51

literally how things are made that we

18:53

see every single day people are so

18:55

invested in the process they love the

18:56

product they love the product they use

18:59

it it's it's useful yeah utilitarian

19:01

whatever but people love the process and

19:04

that's what BTS is I think one of my

19:06

favorite and I I can see this vivly in

19:09

my mind there is a simple quotequote

19:13

simple shot in Forest Gump of Tom Hanks

19:16

just sitting on the bench we all know it

19:18

it's iconic of forest just sitting on

19:21

the on the bench have you seen the

19:23

behind the scenes of that one shot no I

19:26

know what happened in Savannah Georgia

19:27

because I've sat there they have like

19:30

five cameras on him they have like 17

19:34

pieces of fabric and and all these big

19:36

gigantic frames for diffusion for

19:38

diffusion and bouncing light back onto

19:39

him for that one simple shot of Tom

19:42

Hanks sitting on the bench wow I'll have

19:44

to pull that graphic for you one day but

19:46

when I saw that I was like this is so

19:48

interesting that that Simplicity came

19:51

out of that complexity right now did

19:53

they have to do all that probably not no

19:56

did they want to yeah but they did the

19:58

fact is that's how it was done now

20:00

somebody's prevy to it because somebody

20:02

dissected it and broke it down on the

20:03

inverse of that a more recent example

20:06

Oppenheimer Christopher Nolan's new

20:08

movie um there there's a lot of scenes

20:12

from Oppenheimer where Hoy van whatever

20:14

his name is the the big cinematographer

20:16

that that Chris uses um most of his

20:19

stuff is shot on the shoulder very

20:21

little defusion extra lighting whatever

20:24

he's very naturalistic in the way that

20:25

he shoots things but seeing that

20:27

difference in processes is so

20:28

interesting to me yeah um and that's

20:30

literally what a vlog is we're getting

20:32

to see the behind the scenes of Jared's

20:34

day yeah of of Casey no's day of whoever

20:36

insert name here I think BTS

20:39

traditionally just does a great job

20:42

truly of just showing The Human Side

20:45

because again if you're if you're think

20:47

about just movies because that's that's

20:50

that was my exposure to behind the

20:51

scenes was was movies right that's all

20:53

we had back in the day it's all we had

20:54

so it's like you see the finished piece

20:57

which was a product it was was the

20:58

culmination of several dollars and minds

21:02

and efforts and hours and all these

21:03

things but you see at that point you see

21:05

a snapshot you see oh no that's the

21:07

person holding the camera that's the

21:09

person holding the boom mic like you you

21:11

get a sense for the humanity side of

21:14

what human involvement went into making

21:18

that Forest gun bench shot yeah it gives

21:20

me a whole new appreciation for it again

21:22

it's like because I can see all that I'm

21:24

like wow they did all that for this one

21:27

shot and this one shot turned out to be

21:29

iconic another one I mean honestly I

21:32

would lump in Dirty Jobs yeah now

21:35

obviously well the episode you see has

21:38

has been polished and cut but it's

21:40

pretty much a vlog at the end of the day

21:41

what is it it Shining Light on a process

21:44

that you probably didn't even realize

21:46

existed or you might had a pretty bad

21:49

taste for so it's like okay that is

21:51

again very it's a

21:54

good professional

21:56

mhm uh way for someone to kind of wrap

21:59

their head around a vlog if they're kind

22:00

of still still in the uh dark on what a

22:04

vlog actually is well what micro was

22:06

able to do with dir jobs essentially is

22:08

is Shining Light and that's all you're

22:10

doing with the Vlog is you're shining

22:11

light but he was able to do it on less

22:14

than

22:14

preferable uh occupations occupations

22:17

and industries jobs which I think is

22:19

great I think uh most recently one thing

22:22

that you've done like with the

22:23

construction entity and Industry is

22:26

you're shining light on blue collar

22:27

workers because typically that's a line

22:29

that's kind of forgotten about like we

22:31

all drive on roads every single day we

22:33

don't think about how they got there

22:34

they're just there yeah most most people

22:36

don't think about how they got there so

22:38

you you did a great job of Shining Light

22:39

on even that industry but Mike did it in

22:42

the daily by getting down in the

22:43

trenches with them literal trenches in

22:45

most cases literal trenches covered in

22:47

poo covered in whatever but we were able

22:50

to see that cuz he brought a camera crew

22:52

along with him and essentially did a TV

22:53

Vlog yeah shedding light on many seasons

22:56

a process a person or whatever that

22:58

that's what a that's what a vlog is and

23:00

again I'm seeing a resurgent one channel

23:04

specifically um I'm not current on her

23:06

her subscribers but I know she has blown

23:09

up life of Reza oh yeah RZA I think

23:11

she's about half a million now really

23:13

pretty close let me pull it I actually

23:15

am going to pull that so Their audience

23:16

knows yeah yeah life of Reza she's very

23:19

simple videos um but they're very

23:20

calming yeah it is it is most of her

23:25

videos are just her in her apartment or

23:27

whatever she did meet up with her

23:29

boyfriend in a recent episode uh

23:33

614k subscribers dang

23:36

64,000 and she's not a very old Channel

23:39

she started last year I was say it's a

23:41

pretty new channel even she started last

23:43

year scheme of things she has massive

23:45

brand deals with like nanlite already I

23:48

mean she she's doing the Vlog thing

23:50

right yeah now she's doing it in a very

23:55

beautiful cinematic sense even right

23:57

it's very polished you don't don't have

23:58

to do that even like that's that's an um

24:01

that's one way of doing it yeah

24:03

obviously she has a background in it or

24:05

something that's the reason why she

24:07

desires to do it that way but the point

24:09

is is like she's built a channel off of

24:11

I'll essentially call it a vlog it is a

24:14

vlog it's mundane things it's her

24:16

everyday life it's hanging a picture

24:18

frame it's whatever but it it's

24:20

storytelling right what I was going to

24:21

say her and and others like her are just

24:25

that they're storytellers yeah um no

24:27

different than Casey was back in the day

24:29

Casey still is um a great Storyteller

24:32

that's that's another attractive point

24:34

for me for a vlog and why I believe they

24:36

are making a a Resurgence because you

24:39

don't get a lot of story right now with

24:40

AI you don't get a lot of story with

24:42

with all of these different

24:44

technological advances that we have

24:46

there's no human element within these

24:49

things and people again are trying to

24:51

attach back to I mean Our Roots Our

24:54

Roots as a human species rely on

24:58

storytelling on history on how we're

25:01

able to convey information and when

25:03

that's taken

25:05

away right I think people long for it

25:08

again and in a in a sense whenever we

25:10

went through the dip where Vlogs kind of

25:12

went away because of retention based

25:13

edting because of short attention spans

25:16

I think people are just kind of in limbo

25:18

at that point in time like golly I I

25:20

don't know what I'm missing right but I

25:22

I think I'm I think I kind of want to

25:24

see these these stories again right you

25:27

know I think you want to see see these

25:28

stories again because if if you're uh

25:31

I'll call it a '90s kid or later

25:34

MH even earlier uh 9s kid or earlier

25:37

that I went I went the wrong way there

25:38

90s kid or earlier you're going to

25:41

remember home videos oh yeah I'm talking

25:45

the shakiest of footage shot on the

25:48

Magnavox shoulder cam whatever shout out

25:50

Ben we it's it's but when you sit down

25:54

mhm and watch those memor cuz that's

25:57

what it is it's a memory it's cataloging

25:59

no beach trip that you rented this

26:02

whatever camera cuz maybe people didn't

26:04

own them whatever I know several

26:05

families rented video cameras

26:07

periodically uh to to literally make

26:10

this capsule y of a memory that's what

26:13

this can be and that's what it is but

26:15

when you sit back and you watch those

26:16

even if it's not even your family like

26:19

I've I've sat back and watched my wife's

26:22

home movie clips and I'm like dude

26:24

that's really cool well it's Nostalgia

26:26

it's it's Nostalgia right is it it

26:29

literally is documenting mhm a moment

26:34

very mundane things I mean seriously

26:36

they had one where they rented uh they

26:39

rented one and they took it on a trip to

26:41

Hawaii

26:43

cinematically Dude horrible right shaky

26:48

footage half the stuff's not in Focus

26:50

like all these things but that doesn't

26:53

matter you're watching this playback

26:56

yeah and the memories yeah right and so

26:59

that's why I think

27:01

vlogging immediately took off or

27:03

initially took off was from a Nostalgia

27:06

perspective the story perspective the

27:08

connection but I I definitely think

27:10

that's the reason why it has made a

27:13

comeback it has and and I think with

27:15

Nostalgia and and I've actually made

27:17

this point on a couple of recent posts

27:19

of mine so Nostalgia for me and I

27:22

actually got this idea from another

27:24

YouTuber and it's a beautiful

27:26

explanation of it you know Nostalgia for

27:27

me is a way to appreciate the past while

27:31

still living in the present I think

27:33

that's something that with Like Home

27:34

Videos the reason they are so attractive

27:37

is yeah in the past nobody was worried

27:39

about is this video cinematic if you if

27:42

you look now like on Tik Tok there's a

27:43

lot of people bringing back like old

27:45

footage from high school back in the 90s

27:47

or high school back in the early 2000s

27:49

nobody took it seriously no we weren't

27:51

worried about being polished or having

27:53

retention based editing or hooking

27:55

somebody in the first one second it was

27:57

it was Lally a a capsule and it was just

28:00

humans being humans being idiots on

28:02

camera right um that's the reason those

28:04

are so attractive but we're able to

28:06

appreciate those things yeah while still

28:08

appreciating the present too there's

28:10

certainly great things that have come

28:11

from technological advances you know

28:13

even from retention based editing you

28:15

know it's helped grow a lot of good

28:17

platforms but but but but it's so cool

28:21

to look back and appreciate those

28:23

moments in time that we were able to

28:24

capture just by being raw and being real

28:27

just by hting record yeah just by hit

28:29

and record not worrying about oh gosh is

28:31

this end product going to attract my

28:33

next brand deal you know I think there's

28:35

an importance there like I would even

28:38

encourage you maybe actually I know

28:41

somebody here at this church who Vlogs

28:43

all of the

28:44

time but this person never posts any of

28:50

the

28:52

clips but this person literally has a

28:56

catalog of his

28:58

memories times in her life all these

29:01

things do we need to call this person

29:02

out I'm not going to do that I'll let

29:04

her I'll let her be anonymous but like

29:06

so like vlogging can mean a lot of

29:08

different things to a lot of people

29:09

doesn't have to live on YouTube you may

29:11

not have to uh um you know have

29:15

aspirations of getting a million Subs

29:17

any of these things another entity that

29:19

we spoke to the other day uh it was a

29:21

business

29:22

owner they said they have a lot of

29:24

private YouTube videos yep a whole lot

29:28

library of their grandkids all these

29:30

things and what that means is like you

29:32

can't search and find this file on

29:34

YouTube but I've got it but it's

29:36

historically cataloged it's preserved

29:38

this memory is here