Episode 13 - The Maker Duo & Restoration Projects w/ Guest Emily Franklin

0:00

Real quick before you you said something about head trauma, but are you going to hit me with something else too?

Yeah, we're going.

To I I just interrupted that it's going.

To be another dad joke.

Oh, OK, And it's pretty good, actually.

I I feel like you say that every time.

Well, they're good to me because I'm a dad and I like dad jokes.

0:16

Some of our audience disagree.

Humor.

Some of they are wrong.

They are wrong.

I I can agree with.

That if you don't like your dad jokes just.

Heck off, I'll say it.

Heck.

Off.

I mean just just just go ahead and say it, so.

Love you, but heck off.

Especially if you're family.

0:32

Yeah, and you don't like our dad jokes.

That doesn't mean they're bad jokes.

No, they're dad jokes.

Bingo.

See what we did there?

All right.

At what time of day was Adam created?

This one's actually kind of obvious once you hear it at.

0:49

What time of day?

Yeah, I'm just going to say noonday.

I don't know.

Hit me.

No, a little before Eve.

Oh.

Man, that's pretty good.

That's pretty good.

That's not bad.

That's not wrong either.

1:05

It's not wrong.

Factual information.

It's it's there, man.

We're we're getting jokes and learning at the same time.

Yeah folks, welcome to Faith and Frames, your new source for relative information and factual historical context.

Not to be confused with news source.

1:22

Yeah, that too.

Because we are certainly no source of news.

No, not, no.

Definitely not.

Definitely not.

So we've got an exciting episode, an awesome guest, the screen.

Come on, for whatever reason.

Tell a little more about her later.

You gave it away again, but to whet.

1:40

Your appetite, as it were.

She.

She's a doctor.

First off, like, let's just get that out of the cat, out of the bag.

She is a doctor.

How do we keep getting such high profile guests?

Well, I think that honestly speaks to the importance of network community.

1:58

That, or they truly just feel sorry for us.

It could be all the above.

But anyways, we have Doctor Emery.

Emily Franklin Emery.

Doctor Emery welcome, Emery.

Sounds like sounds like my daughter.

We have doctor Emily Franklin with us.

2:13

We will bring her on after the break, but a quick little story.

We're going to talk to her about making.

So her husband was on an episode or two ago.

Brandon and Brandon Franklin.

Brandon Franklin spoke on making and they run a YouTube channel and a a a really cool Instagram account called the Maker Duo.

2:34

We'll talk about that in a minute.

Not going to talk about making at all.

We're going to talk about head trauma first.

Oh man, this is 1 near and dear to my heart and my head.

I see what you did there.

I see what you.

Did there, Yeah.

That was not bad.

Both of us have had fair or our fair share of head trauma.

2:51

Evidently, through my speaking, it's presenting itself.

Today, you're just coming up right now.

Wow, you've probably had more of it than I, but one specifically, I remember I was snowboarding.

I was a new snowboarder, new to the slopes, which means I sucked and which means a.

3:10

Bunny fell a lot or a snowboarding Bunny?

One of which accidentally fell backwards and knocked my noggin rocked.

That noggin.

On the snow, which it's not all that soft.

Now people, people confuse snow for soft and fluffy.

And it's not at times.

3:25

Sometimes it's frozen and icy, yes.

And this one was, and I hit my head and didn't know any of the ill effects associated with that may have been concussed.

I don't know.

Probably there's not a concussion protocol at Beech Mountain Surprising that I went into.

So anyways, presented itself couple days later in like horrendous balance.

3:45

Yeah, my equilibrium was off and you were certainly concussed due to my network and my community.

I was in school with Brandon.

I just mentioned to him and he said, Oh well, I think Emily can help you.

So I believe I'm going to butcher the pronunciation.

4:01

I believe it's called the Epley maneuver.

Something to that effect.

She's over here, nodding in.

Agreement.

OK, so yeah, for those who can't, those just audio only folk.

She's nodding in agreement.

Doctor Emily is nodding, So maybe I got it right and I'm.

So impressed.

Right now, there's.

A good job maneuver and.

4:18

There are crystals.

Allegedly that not astrological crystals, by the way.

Yeah, you're not going to get any sort of like, horoscope from these, but they're crystals that typically reside in this canal.

And when they're in the canal, everything's all hunky Dory.

4:34

When they are not, everything is not hunky Dory.

You may have experienced that with some of your head traumas, but anyway, for Emily, we're going to talk about making That was not about making.

She helped me with her other expertise, get my crystals realigned and restored my balance.

4:51

So little claps for that Very thankful captain.

Just this was.

Several years ago I now snowboard with a helmet on at the point.

At the time I didn't.

So like disclaimer, don't.

Don't go to the slopes.

Without wearing helmet, kids lobster.

Protect that Dome.

Protect that Dome.

5:07

So we'll bring Emily on after break.

Let's go ahead and thank this episode's sponsor.

You know, I think I'm going to thank this episode's sponsor.

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5:26

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5:43

Thank you for sponsoring this episode of Faith and Frames.

Thank you for sponsoring Motion Creative Media guys.

Look them up, shout them out.

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We don't need uncontrolled pet population in this area.

Yeah, get that under wraps.

But thank you guys from the bottom of our hearts.

Absolutely, Jared.

6:00

Meat and potatoes.

Yeah, meat and potaters hit me with it.

We've got a doctor in the house, Doctor Emily Franklin.

I think you're our first doctor.

Guest, by the way.

Yeah, I'm pretty sure that's that's definitely true.

About to get learned, about to get learned today.

On that specific note, is it learned or is it learned learned?

6:20

I say learned, but I.

Don't know.

Well, so like, I learned something, right.

But if you're describing and I'm gonna.

And here's the here's where the wagon kind of falls off the rails.

I reference step brothers.

So at that point you may lose all credibility anyways.

Maybe consider the source that's probably telling you that it's wrong.

6:36

But like he he says, this is a House of learned doctors.

So it's like, OK, if you're using it in that sense.

Learned almost makes more sense.

Like you wouldn't say.

It doesn't sound right to say this is a House of learned doctors.

Learned.

I don't know.

Learned becomes more of like a verb, I guess.

6:53

In that sense, I don't know.

I'm totally off either way, I just say learned.

Anyway, we have a doctor in the house.

Have a doctor in the house.

Doctor Emily Franklin.

Physical therapy, Correct.

Yes, and I am so impressed with how you describe Benign Paroxysmal Positional Vertigo in such good layman's terms like you did such a good job and I'm going to probably relearn.

7:18

It.

How to describe it to my patients to tell them?

What an eclectic vocabulary I'm.

I'm I'm a layman's term kind of guy.

Yeah, yeah, for real.

Yeah, it was really helpful.

I love it.

I love it, but that's the only time we're talking about physical therapy on this podcast.

This is not a no doctor I love.

7:36

A.

Podcast at.

All actually, I've I've reached the extent of my physical therapy knowledge, so I can bring no more to this.

Discussion if we stay there.

You did.

You did the good.

Again.

Little claps for that great terminology.

But what I do want to talk about accurate terminology.

You and your husband are incredibly entertaining and intriguing to follow because you guys do the most seemingly obscure projects.

8:04

Like, I look up and if I'm not talk to you guys in a bit, I look up and then it's like, oh, they're restoring A19, whatever, Airstream from the ground up.

Why?

You know, like that.

I didn't see that coming.

And then the week after that, they're running like a steampunk toaster business, I mean.

8:22

I don't know about all that.

I don't even know what that is, but they roll with it.

They do.

They're in the costume world.

So, so, so you guys seriously are so fascinating.

And you run an account called the Maker Duo and we talked briefly off camera as to what that is.

8:42

But I'm curious, and I'm sure the listeners are too.

What is the origin of that?

The Maker Duo?

Yeah.

So I knew that I was going to get asked that, so I went back in my records on my Instagram account and I started the Maker Duo in October of 2020.

Yeah, I felt like it was kind of on a whim because I was just watching TV that night and I was like, oh, I'm just going to start the Maker Duo.

9:01

I like that name.

It sounds really cool.

And I'm going to go ahead and start an account before I forget and, you know, wake up the next morning and then lose all, you know, ability to do that.

So it really wasn't on a whim, though, like Brandon and I had already done 10 years worth of projects at that point and not filmed anything When we first got married in 2009, in 2010, we were remodeling A foreclosure house.

9:25

Like it was awful.

It we, it should have been condemned.

We should not have been living in it.

But that's what we could afford at the time.

And you know, the housing market, everything was foreclosure.

So you just went with it and it was.

But yeah, so we started immediately creating and making and we were, we actually even said while we were doing that was, oh, we should start a YouTube channel of all the stuff we're learning.

9:46

Because, you know, as newlyweds we didn't know anything and we had no tools.

We were doing crown molding with a little saw by hand like.

We a little yellow.

Oh, yes, plastic.

It was a plastic yellow, yes, that's what we could afford to have actually have that same thing.

We did all the crown molding with that.

10:01

Side note, imagine getting into YouTube and 09.

Oh, I know, I know.

We think about that all the time.

We're not to break your heart.

If we had done it, if we could have afforded a camera at that time, you know, or anything.

Yeah, we hindsight is 2020 and we, you know, missed the boat.

10:18

You just think of like, oh, social media, it's weird.

I don't know.

Never.

Going to take.

Off going to bring trolls, you know, people going to know where I live, you know, that kind of thing.

So it's just really weird at that time.

Fast forward 10 years later, a lot of things learned and hindsight is 2020 and we should have just started, You know, just just start.

10:37

Just hit record, just hit record, pay for the camera, take out another student loan.

It's no big deal.

I love it.

But I still have.

Yeah, you're welcome.

Loans, they are, they're helpful.

But I still had no social media presence like 10 years later.

But Brandon did like he was posting every once in a while of like, just Brandon stuff.

10:58

Brandon is my husband and he is the Franklin Forge.

He is the the maker for bladesmithing and stuff.

Just.

Overall good looking dude.

Absolutely.

I mean, I married him, but there you go anyways, Brandon.

Forged in desire.

Hey, y'all started that ridiculous, you know, that goes to his head, I'm sure.

11:17

But Brandon was really doing good about, like, posting nerdy stuff.

He likes NASA.

He likes tinkering, you know?

And he just like lets his personality show through on social media and just leaves it to the public, you know, and just lets everybody see it, Which is crazy to me.

11:33

Kind of the best way to do it though.

Yeah.

Oh, I know it's.

Kind of how social media works.

Turns out that is how it works.

Because then people just like, you know, like he kind of found his people.

Like these nerds came out of nowhere from all over the country and would like come, you know, and just bounce ideas off of him or be like, that is so cool.

11:51

And I'm like, that's amazing feedback.

And I remember, yeah, I remember one person sent him, it was like a little tray that goes on his night stand and it was like space themed and they just sent it to him.

He has no idea who this person is.

They just sent it to him and they're like, we just thought you'd like this.

12:08

And it was.

I was like, Brandon, you just got fan mail.

Turns out I love it.

That's amazing from another nerd that's so cool like he he just found his little people over just posting his little nerdy things.

Did you know or realize on wedding day that you were marrying a celebrity?

12:26

Oh jeez.

I've never gotten sent a NASA themed night stand.

Trey Yeah.

Never ever.

I mean in in his defense, it took like 10 years of me making him into that.

Oh, oh.

OK, so.

Behind every good maker, there's another maker.

There is.

Making him a company behind the.

12:42

Scenes.

Very behind the scenes.

I'm definitely the behind the scenes kind of person, very private person.

This is my worst nightmare, actually, being here.

I cannot believe.

Yell, yell, dragged me into this.

You're doing great so far, but it's.

Not true.

But yeah, I think that was the light bulb moment.

Going back to it.

Was Brandon getting fan mail of another nerd and just like just finding his people?

13:01

Yes.

So without social media, like, I don't know how you find those people.

You know, like how would you meet and talk to that person?

So I decided okay, I'm just gonna make a public account and start posting random things that we're working on cuz we're always tinkering and such and we're not the type of people that just come home and sit down and watch TV Like we are always like, what are we getting into tonight?

13:26

Yes.

And so I'm just gonna just post a couple stuff I like to sew and maybe I'll find some really cool people.

Even if I find trolls, I'll just cancel the account.

Like, I don't, you know, I don't have time for that.

I've got other things going on too.

And the sewing comes from your costume designs, correct?

13:44

Because you guys are big into like the I'm not gonna call it like cosplay, but.

Brandon was more into the cosplay and I was just raised with a Mennonite mother.

So sewing you, you sit down in front of the sewing machine just at age of five and you and you start sewing.

14:00

You got a very young.

Age.

But that's a very handy skill.

It's a skill that is very useful in a lot of.

Cases I used it all.

The time yesterday I had a patch on my hat that was falling off and the person I go to is my Nana 'cause she's the one that knows how to sew.

I personally don't sew.

Yeah, that's awesome.

It is a very handy skill.

14:18

That is my one skill.

That's not true.

That's not true.

You're you're shortchanging yourself there.

So, So yeah, the maker duo, you guys have done several projects.

I'm going to hit some of the high points.

You guys renovated a very dilapidated storefront in Irwin.

14:38

Irwin, Tennessee.

So you documented that.

Terribly 'cause that was my first project when I started the Maker Duo I I drove by this dilapidated building from 1930 in a little small town in Irwin, and I had a for Sale by owner sign in the window and I just pulled in 'cause I had already consciously when I started this Maker Duo account, I also consciously had decided to start taking action and saying yes to projects that have no business taking, just doing at all.

15:10

And so I drove by that building, and it was ridiculously cheap.

And I was like, well, that's a good, a good starter project.

I don't want to put any money down hardly.

And I'm going to I'm going to remodel this.

Oh yeah, big dreams.

No business.

Remodeling it, but we're going to do it.

15:26

I mean, the channel is called the Maker.

Well, the Maker do us.

You got to make something.

Yeah, I think that was it.

I think that's what inspired me to kind of do those things was I created this channel and I'm like, well, crap, now I got to actually do stuff, yeah.

That's what you call leveraging yourself.

I did, yeah.

So I think, I think one thing that is important to note here is like, OK, you made that account, you now have this project, so you've got to do it.

15:49

And so that helped alleviate the fear that a lot of people, I think, never get out of the gate with.

You had no choice.

You had no choice.

And so the fear of well, I'm not the expert.

No one's going to watch this.

This isn't entertaining.

I can bring no value to anyone's life with this whatever.

16:07

But no, you you had to do it.

Otherwise you've made this investment.

You've made this account basically for nothing.

Goes back to the old saying you burned the ships.

Yes.

You burned the Vikings.

Yes, you burned them.

And what I did was I made that account and then I put it on Facebook that to all of my on Facebook.

16:28

It's just my high school friends who I haven't talked to him in like 20 years anyway.

But they, I put it on Facebook that I had made this account.

So I knew I couldn't back down.

Yeah, 'cause otherwise I would just create the account and then I still wouldn't do anything with it.

So yeah, I totally, you know, I forced myself into a hole and it worked.

16:46

So the really cool thing with that though is, is even though you say that you guys didn't do a good job of documenting it, I really enjoyed watching your guys's renovation updates.

I enjoyed seeing the progress because that's what I I really enjoy doing.

The same thing is I I it's it's really cool to see start to finish.

17:06

Transformations are so really cool to see and the world's just inundated with them.

But well, and you say this a lot too.

I I think for people like you guys who are our makers and creators, you guys can walk into an abandoned building in in a small town in Tennessee and where a lot of people would just say, Nah, we need to tear that down.

17:28

You guys were like, no, I I think there's something here, dilapidated as as it may be, right?

As bad a shape as it may be.

And I I think there's something so noble in just restoring something.

I agree.

I love that whole idea behind it of like, yeah, it's from 1938.

17:44

This thing went through two world wars.

Like, Oh my goodness, she's.

Tough.

She's a tough old.

Girl, yes.

Yeah.

So it's the same thing, just like that I've I've watched you on a a far smaller scale, like when we've been filming with your husband and his forge, you'll see a pile of scrap wood and then in no time you're over there whipping it up into earrings.

18:07

Oh well, yeah, that's really cool.

I didn't see that and so like you guys.

I was about to burn that I.

Think I was just raised with like, you don't waste anything, You don't waste food.

You eat it all.

You you use every little piece.

So Brandon was making these knives and he was using this beautiful, beautiful wood and there was like, little off cuts of it.

18:25

And I was like, oh, absolutely not like, give me all the off cuts.

And then I started.

Making Yeah.

I started making earrings out of them.

So is the creativity side the the desire to create, the desire to make, Is that out of your upbringing of waste knot, or is it something that you've just always had in you?

18:44

Oh.

Oh.

OK, it can be both.

Yeah, it's so.

There's no wrong answer here.

Yeah, just need to unpack it with a therapist.

So probably oh Lord, we are about that.

Yeah, we are.

Yeah.

So I'll tell you what I think and then y'all can tell me.

19:02

Refer me them to a therapist.

But yeah, so Brian and I were raised very differently.

I feel like Brandon was really not given any chance at life, right, as far as that goes, as far as, like the skills, Like, he didn't really, his family didn't really care to, like, give him any skills, you know?

19:20

Yeah, there was no teaching.

And so until when he was 15, his stepdad came into the picture.

Right, right, right.

All of a sudden he had a full mechanic shop.

This poor boy who had wanted who just wanted to take a computer and take it apart, much probably to his mother's dismay, and then try to put it back together again.

19:36

You know, he suddenly had a whole shop.

He had a playground.

Yes, with space for him to use.

And it came with a stepbrother that also liked to to do stuff.

That's a beautiful story.

Yes.

So all of a sudden he was like a maker and he just loved to tinker and he really got to thrive on that.

19:51

Meanwhile, I'm growing up with a like a a Mennonite mother and then a religious zealot of a father is what I would say.

So I was put on this earth to cook and sew and probably have children.

20:07

And so I I was like, just not not thriving with that.

Brandon wasn't thriving with his way because traditional school is.

You go to school, you're there for 8 hours and you're supposed to sit there quietly and learn and Brandon hands on.

20:23

So by high school he just quit going miserable.

Like he just he just was not into that at all.

It was not traditional school completely failed him.

Well, that doesn't fit a lot of people.

No, but no.

And it fit me very well, though I have all the highlighters I have, You know, you're very studious.

20:39

Yeah, I'm looking at your notes right here and you're.

My notes are beautiful.

Yes, yes.

So because school was made for me.

Well, you were very good with that.

Yes, very, very structured.

Not hands on at all because I wasn't, you know, I wasn't supposed to be.

My dad had all these skills and he, he had three daughters instead of three sons.

20:57

So he felt like his responsibility to pass on the skills stopped with him and it's such a disservice because he had so many skills that he could have passed down.

And you didn't feel like he needed to traditionally though and and not to get like super deep into like denominational talk or anything, but in the Mennonite tradition like I mean the family unit is essentially the women are the the housekeepers.

21:20

Absolutely.

Taking care of that and the men are the ones that go out and they work.

They construct things and.

So.

And they and so they followed on that.

You have inspired me.

You please be the dad that still teaches them how to change the oil, still teaches them it's OK to get dirty, you know, get out of the house, go do anything, hands on.

21:40

Because it's like I flocked to Brandon When I first met him in college.

He was obviously flunking out.

He's a first generation college kid, so he did not know how to drop a class.

He didn't know how to not take out a predatory student loan.

He didn't, you know, all these things that he didn't know and he was just really struggling in college.

21:57

Meanwhile, I show up in the picture.

Bingo.

I have all the highlighters.

Yeah, you do.

I am so studious.

You.

Gotta have them highlighters.

Bingo.

And so I was teaching him how to study.

Yeah, cuz that is a skill that you have to actually learn.

It is correct.

And he did not know how to do that.

And he was like, he was so willing to teach me like computer skills.

22:17

And cuz I didn't know any computer skills obviously.

Right.

And hands on stuff.

And like it was we were a team.

Yes, approach from the very beginning and I thought that was really, really cool.

It worked really well for us.

Especially because, again, totally different backgrounds.

Exactly.

And we flocked towards each other because we both had what each other was missing.

22:35

I have noticed that how you build a team.

I have literally noticed that through all of our conversations in the Forge thread, anything where we're trying to schedule like a shoot day or or anything like that, Brandon may not respond, but he doesn't have to because you are the keeper of his schedule and you keep him on task so that he can focus on.

23:00

What he's good at what?

He's good at and so yeah, the team aspect is evident from anybody who's ever dealt with you guys.

So we're talking about making we've we've we've dove into the creation desire, right.

And so one thing that I would like to mention and get your opinion on is what 'cause you guys aren't professional, you don't have a background in filmmaking or anything like that.

23:27

But well, not, that's not what I'm getting at.

So what I was going to ask though is like, OK, what things are working for you guys in regards to content creation so that you can get these things out so that social media can find that audience for you, the nerds as you called them earlier?

23:43

Because that's what it will do.

If you put it out there enough, it will learn you and it will put your stuff in front of the right people.

Brandon will get more, not not stand astronaut.

Yeah.

Bingo.

What do you think works for?

You guys in the content creation space.

23:59

I actually don't have an answer for that yet because I feel like we're still in the thick of it of like, figuring that out.

Well, So what?

Maybe what doesn't work or what?

What?

Have you noticed?

Doesn't it?

What have you noticed?

I'm not really sure because I have been doing this for almost three years now and I still have less followers on my Maker Duo account than I do on my private profile.

24:22

So.

Yeah, that that happens quite a bit actually.

We.

We.

Talk about that all the time.

OK, cool.

Yeah, because I'm like, whatever I'm doing, it's not working.

But the whole goal of the Maker duo was, you know, Brandon's very good about posting his knife making every day because that's what he does and that's his niche.

But there's so many projects on the side that we're also doing and just posting on the maker duo that we're also doing all these other things was the whole goal of it.

24:46

And then just finding those like minded people.

So yeah, I only have like 400 followers on Instagram with the maker duo, but I will say it has been totally worth it already just starting this account because I I'm an introvert.

25:01

So when I go into Walmart and I've run into somebody that I haven't seen in a year, everybody's worst nightmare, they're say, hey, what you been up to as an introvert, That's like the worst question ever.

There's no quality of conversation with that question.

So I.

Should have just dove it into this aisle so you can.

25:18

See.

Yes, yes.

I should have just hid behind the cornflakes.

So I I will just say nothing's going on with me.

How's it going with you?

Right.

That's a lie.

There's a million things going on with me.

There's a million things going on with you.

But there's no quality in that starter of a conversation for introvert, right?

25:35

We we're not gonna come up with anything over that.

So now when I run into that person in Walmart that I haven't seen in a year, they say they say, oh, my goodness, Emily, I just saw you working on the Airstream last week.

That looks like a freaking nightmare.

25:51

Tell me more about that.

That is a.

Quality conversation that I and I'm fine with that because as an introvert, we're like, we love that kind of stuff, right?

Right.

But yeah, so it has been just from the local community of coming up to us and be like, my goodness, tell me more about your struggles over here.

26:07

Right.

It has been so much more fun, so much more quality of conversations, and the friendships that you make are so much better.

Like having that common ground already instead of just the whole.

How are you?

So you made a point and I I think, and I don't want to breeze over this, you made a point.

26:23

You know, you you feel kind of down that you know your your Maker Duo account is smaller than your personal.

I think that happens a lot because if you think you know, we've started our personal accounts, Golly, back in high school.

Or however long.

Or however long and and you didn't start it as a business, you started it as truly just a way to connect with with people.

26:39

But as a business, I think what you just said it as an example of people approaching you in public.

You may not have the quantity of following, but it sounds like the quality, yes.

The people who are there.

Are they?

They are there like they want to know.

Yep.

We just saw the four foot hole into the floor of this Airstream.

26:57

How are we going to fix this boys?

You know, like.

That's they care.

They care about that.

Yeah, they're.

Invested.

They they want me to succeed.

They're just invested.

And I prefer that over like Brandon doesn't care.

Like he can have so many followers, he can have trolls, he can have people make fun of his hair, you know?

27:13

It just doesn't matter to him, right.

But you know, that's not what I was going for.

I was just, you know, I want to post some projects that we've got going on and if you if you're interested, fine, yeah, yeah.

That's basically how you have to do it.

So right now you're primarily on Instagram, right?

Yeah, That's, yeah, that's.

27:29

It all right.

I want to encourage you.

Seriously, I, I, I, I can see it now.

You guys could have a fantastic YouTube channel, yes?

For for that long form stuff.

Because here's the thing, on Instagram you can only give so much information before people just again, even if they're invested.

27:49

Instagram is not an investment platform.

People don't go to Instagram to invest in a project.

They go to get a snippet of it.

On YouTube though, yeah, they they go to get just a small piece of it.

But on YouTube, that's where you can build, as we call it, the living room where people are coming in, they're chilling on the couch and they are watching this Airstream unfold.

28:09

Yep.

And whatever it may unfold into, you know.

I'm such a behind the scenes person, I think it's from I'm in a night background where you know, we're never allowed to be on camera or like, you know, like that.

People.

Ground upon anyway of like putting yourself out there is a huge no, no yes.

28:26

And so just going just being on camera, it took me forever to even being OK with that.

Oh yeah.

And now we've got you blasted onto an 80 inch.

I did not know there's video involved with.

This Oh yeah, this is not an audio only podcast.

Out.

Out.

Just found that out so.

28:42

So it was.

Listening there is video as well.

But yeah, so talking to a camera, being in front of a camera, we tell this to all of our clients because they they, they utter those same statements.

It is not natural.

Talking to this lens, this piece of glass is very intimidating.

29:00

For it freezes in a lot of people.

'Cause it's not natural.

You don't get that human feedback, you don't get that human connection.

The black box, it's a yes, with electrical components, glass, all these things, but it's not very natural, very intimidating and until you get really good at it, but you're only going to get good at it by just.

29:16

Repetition.

Repetition.

You mentioned, you mentioned that you know you're an introvert and and you don't enjoy being on camera.

But I see so many YouTube channels, they're they're not even faceless in the sense of like you don't see humans on it, but they don't put the face speaking on camera because it's not what their audience.

29:36

Desires.

Document the process.

Document the process.

I really think a great recipe for you guys 'cause you already do it through stories.

I noticed this on Instagram.

You guys do really well with time lapses, and those are really good for documenting and people can consume those.

29:53

In a You could string 3456 time lapses together in a longer video and just narrate it voiceover.

Because here's the thing, people on YouTube are going to watch that and they're going to maybe know what you're doing on camera, but they may not understand the why.

30:08

Or the thought process is to like why you guys did this for this particular section of the Airstream.

Which encourages engagement.

Which encourages engagement, but you guys can narrate it and be like, OK, so the reason why we're putting this piece of plywood here as opposed to metal or whatever, like you can explain those things, I think it would be a really, really powerful recipe for a great YouTube channel because people will watch that.

30:32

I think too, it just gives you guys again a playground to hone different skills.

Because you know, we've mentioned the Airstream project, another one that fascinates me, just because the content itself to me is a very like flowy, pretty style content is like the sailboat.

Yes, I have.

I have some Youtubers that I follow that have gone on these like Icelandic expeditions on you know a 1700s style boat where it sails only and like the the contents just so pretty.

30:58

So like you guys have so many different facets within the maker duo.

We we've we talked with Brandon about niching in the knife world but in the maker duo like that's a playground and I think it's a cool thing for you guys to flex those different skills that you know that you now have and also flex the learning process because I'm sure on the surface nothing between Airstream and sailboat aligns but maybe in the deeper part of the process there's some crossover that hey we we learned this while restoring the Airstream and I think we can apply it to the sailboat restoration or you know vice versa project to project.

31:33

I think that's a playground for you guys to flex those new skills that you're gaining, you know, from from project to project.

And I do think like right now when I post my Instagram, I'm like there's so much more that went into that photo or that video.

Like I need a 20 paragraph caption to explain everything versus if I just talked over it.

31:51

Right, YouTube video.

There you go.

Or YouTube.

Video and just talk over it and like I can get all my points across.

Well, again, because attention spans, attention spans on Instagram, they are.

Instagram is not designed for people with attention spans, but for for somebody who needs to give that detail, give them the snippet.

32:08

Let that be a good little hook, right?

To get them to the living room, yeah.

So challenge for next podcast.

Challenge.

I actually post some videos.

Start that YouTube.

Channel.

I'm serious.

Start that YouTube channel.

And so here's the thing.

Garrett mentioned it in a couple episodes ago.

32:24

Now, maybe two or three episodes ago.

Now there's going to be mud that you're going to have to wade through with YouTube, and YouTube can be very discouraging.

Can be.

I mean, so the thing that everybody it happens in all social media, kind of like Mike Tyson said, social media has allowed people to say things about people that doesn't result in a mouth hit.

32:45

You know, they can say things on social media with no repercussions about hitting the mouth.

Behind that screen.

The other thing too with social media is so many things are numbers and metrics only, like views, likes, comments.

We see it as like, Oh well, this thing got 22 likes.

33:02

You see it as a number.

No, 22 humans are digging to interact with that piece of content.

And so the big thing with YouTube, and it helps, it helps with starting YouTube is like, if you're getting low views, 'cause you're going to, If you're getting low views and you get 30 views on this video, what you need to realize is no picture.

33:21

That is 30 people really in your living room, 30 human bodies.

They're picking up what you're putting down.

That that then adds merit to it and is encouragement to be like, you know what?

No.

If I had 30 people in this room, that'd be a lot of people.

33:38

Right now, yeah.

Imagine 30 people on your sailboat.

That's.

Really what it is like if you make a sailboat video, it's 30 people in your on your sailboat.

They're on the boat.

With you, this is crowded, and so it's just gonna continue to grow, and keeping those things in mind are the best pieces of advice in the realm of encouragement that I can give.

33:56

Yeah, especially for someone who is maybe a little frightened about the YouTube world, about being on camera.

And and I think your approach truly could be that.

Let's just document the process.

You're already documenting the process, so you've got all the filming.

Yeah, you're you're already documenting the whole process.

34:13

But put that whole process out along with your bread crumbs on Instagram.

Don't abandoned those.

Yeah, don't abandoned those because that that builds your funnel.

And and we talk about building funnels a lot in regards to social media.

Because no, if I try to throw a 15 minute video on Facebook or Instagram, I'm giving them like all of this.

34:33

You're giving them the zebra or the elephant.

Yeah, I'm giving them the elephant.

They can't handle that yet.

They don't trust me as a creator yet to to wanna stay on that video.

But when I give them bread crumbs and spark that curiosity, they're like, oh, OK, let's see, let's see if he's backing up what he's talking about in these bread crumbs.

34:49

And then once they see that you build trust with your audience, that's where you get the people coming up to you saying, oh, my gosh, tell me about the Airstream.

Yes.

You know, so you're you're building trust with your audience and you're building trust with your following.

And it it does, it takes all of those different aspects and those different plays to be able to do that.

35:07

Yeah, I certainly am going to encourage and challenge you.

You.

Always do.

We talked off camera.

You've already got a new project in the works.

I I don't know how I'm going to, like reprimand you for not, but I better see some YouTube videos.

35:30

Yeah, come out from this.

Do I have a deadline?

I'd do better if you give me a deadline.

If you need a deadline, we can come up with one.

I don't.

I don't know the full scope of the project, so I I don't.

We'd have to.

When does the project start and and just so the audience knows.

Oh geez, I don't have a deadline for this one.

OK, so.

35:45

And what is the new project?

Just for the audience.

So let's talk about that.

So some couples will fight about money.

You know, Brandon and I, at 12:30 last night, we were like, hey, I need to start on this project.

And Brandon is like, OK, I'll go get it.

He thought we were going to start on the car, which is in pieces that we just bought to restore.

36:04

That's the new, this is 1230 at night.

This is not the new project that I was talking about.

I was like, absolutely not.

I said it's December, we're doing a Christmas quilt.

Oh yeah, we are.

Yeah, that is doing the spectrum.

Yeah, this is a totally appropriate Christmas project, not a remodeling a car obviously at 12:30 at night and not 1040.

36:22

Obviously neither one of them made sense at 12:30 at night, but we actually compromised and we started on both.

There you go.

So that is our.

New again talking about leveraging.

Yourself, so the big project though.

Yeah, so the big project is there was a car, I don't even know what it is.

36:37

It's a very old car, but it looks like the Harry Potter car, the flying Harry Potter.

Car Triumph.

Oh, a girl.

Triumph.

Yes, that's right.

I don't know anything about cars.

This is a project that we are going to teach me on.

But it's OK.

36:53

I'll get him back with the sewing project.

So I like it.

But yeah, so some.

So that this is what happened with the Airstream too, was somebody was trying to restore an Airstream and they got in way over their head.

And so we took it and we we restored it.

37:09

And this was like a yeah.

And then we also hated our lives for three months.

And then this vehicle, it was somebody trying to restore it and they they got in over their head and so they passed it off to us and we are going to try to restore it and yeah, well it's just keep.

37:27

You posted, I think it's very Christmas appropriate.

You guys are like the Island of Misfit Toys from Rudolph.

OK, I think that's very Christmas appropriate.

We're in December right now, right?

I think you guys are very appropriate there.

You're the island of Misfit Toys and I love it.

I'm here for it.

But again, you're transcending different genres.

37:43

You're transcending, you know, sewing to to sail, boating to Airstream, back to cars.

Like I love it.

He's done motorcycles in the past.

You guys, this is strictly from like an analytical algorithm standpoint.

You guys, if you guys lean into these, which again I'm challenging you and there will be some sort of reprimanding.

38:03

If not, we'll figure that out later.

But it's going to happen because I just know you need to do this.

You guys are going to hit so many different people.

You're going to hit the people who are specifically how to airstreaming, how to whatever.

38:19

So you're going to hit the how to people.

You're going to build rapport with people who literally just attached to your all's personalities.

You're going to attach to the people who you're inspiring.

And you don't even realize, because what you're going to do through these videos, you're going to inspire someone to be like, I can do that.

38:37

Yeah, you're going to inspire someone to be like, you know what?

I've always had desire to restore a car.

And now I've just, you know, they put me over the top.

I've got the inspiration.

Now I can go do it.

So let me ask you this, Jared is is with with the Maker duo specifically because it is not just airstreaming, not just sailboating.

38:58

Do you think that there is a niche there though to be had with what they do like just a niche of, again, makers?

Just is that a niche all in itself?

It's it's making, but also there's a lot of, if you think about it, there's a lot of just restoring.

OK, so that's a niche restoration.

39:15

Love that idea, too.

Just restoring something old that you know, nobody's really given a chance.

Yes, there's so many symbolic things there that we could unpack in another episode.

But I mean, I really, really, really want to encourage you guys and challenge you guys to start that YouTube channel.

39:37

You're gonna, you're gonna have mud.

So you got to wade through it.

But it will find the appropriate audience.

And I I know people are going to attach to you guys because you guys seriously are so fascinating.

And I mean, I'm attached to you guys so and I know I'm not the only person.

39:52

Well, I think it's a cool, I think it's a cool opportunity because if you guys will commit and and give yourself, I'm going to say six months to a year because I believe with how, how?

Radiant, your guys's team, you know the two person team is again I think a lot of people attached to it.

40:10

But you know, you so the niche that I'm in on YouTube is, is cameras, very, very difficult because there's a million creators out there in the camera world specifically, there's a million photographers, there's a million videographers.

And so I have a hard time sometimes differentiating myself in that niche.

40:26

But with what you guys do, your dynamic is so different than because I've watched restoration YouTube channels and there is no dynamic like the one that you guys have.

Again, you are spot on with scheduling and being direct with what you guys need, the the.

40:43

Brandon is more of a fly by the seat of.

His pants, Yeah, Brandon's kind of fly by the seat seat of his pants, but he's he's also very creative on the fly.

So he doesn't have to have a lot of planning, right?

You know, you're the planned person and he's the one that's like, Nope, I think I can do it this way and I'm going to go ahead and do that.

You know, So you guys dynamic I think would be a big differentiator from other restoration channels that I've seen on YouTube, which I think would equal faster growth.

41:05

You're also gonna you're also because you guys are doing these things without like a true blueprint.

You're learning things on the fly.

Someone who may be also restoring an Airstream may discover you, and you can help alleviate some of those pain points for them.

41:23

Things we learned like you're saying, like there are so many things for you guys that you guys can be helpful.

Or you may find another giant.

I know Brandon mentioned that on his episode.

You may find a giant in the Airstream world.

41:38

That's like, no, I can help you guys with this.

So not only are you giving information, right, but you're opening yourself up to, you know, maybe the expert in that, but maybe you're you're gonna open yourself up to the the expert in Triumph cars.

You.

Know, there you go that restoration process to to where maybe you don't totally have to figure things out from scratch, but you'll find yourself a mentor.

41:59

And that then opens you up to a whole new demographic of people network that can get very deep very quickly.

But you're.

Going to be thinking we're going to get in the room with those nerds.

Yes.

Other people just like you.

No, I'm serious.

That is so exciting because you're you're you're already passionate about this.

42:16

Yes, you're going to be in rooms and circles with other people who are equally as passionate about it, and so you can just geek out about it.

It's really cool.

It's really cool.

Maybe more passionate?

Possibly.

Yeah, that's never been the problem about like, you know, wanting to come home and like, you know, just create or do something.

42:35

We talk about that all the time.

Why do you think?

Why do you think that is?

Why do you think that desire exists here?

And I talk about it all the time, but I'm curious on your thoughts.

I don't know.

I think at first it started with a Oh my goodness, there's a person in my life that actually wants to teach me something that, like, I was told my whole life that I had no business knowing.

42:57

It's kind of like a right, you know, take that.

I can do this.

I am smart.

Would you say it always existed though it was just untapped?

Like maybe you always had that urge to learn.

You had the desire to learn, and maybe because it was.

Yeah.

And it was kind of shut, the door was shut on you, I guess, growing up.

43:13

So then you found that and you're like, oh, it's.

Like taken, you know, from me?

Absolutely maybe.

What do you think?

No.

So we think that we were created with by a maker and we, you know, if you read the Bible, it says we're creating his image.

43:32

I think we have those tendencies and those desires because we too were created.

With very intentional design.

Yeah.

And so, yeah, I think even in your case, you know, looking back at it, you may be like, well, maybe I never had it.

Maybe I didn't.

I would argue that you did.

It was always.

43:48

There, well, again, your your maker created you that way, and your door was shut off.

Yeah, your door just wasn't opened until you met Brandon.

And then it was and you're like, Oh my gosh, it's this is awesome.

And so yeah, I think that's important.

And seriously, the biggest thing your your your husband talked about it on his episode a few weeks ago.

44:08

Just put it out there.

Just put it out there.

Just hit record.

Just do it.

Because you're never you, you'll you can never know who you're going to inspire, who this is, who's going to be seen by this, and what kind of inspiration you're going to be for somebody.

44:25

That was the hardest part, and I know for 10 years, like, it was in the back of my mind of like, I should do this.

And then it wasn't until I think it was a New Year's resolution where I was like, I'm going to just start taking more action and stop overthinking.

You may be the only New Year's resolution that has lasted more than three months.

44:43

Yeah, certainly because you're 10.

Years I always did.

You're. 10 years into a resolution?

Right now that's unheard of, but I don't.

I don't think either.

I don't think that you'll ever regret sharing information or sharing the process.

So far it's been amazing.

Like it was so much more than I thought it would be.

Well, I mean, not to get morbid, but like, seriously, you ask, you ask people who are towards the end of the rope.

45:05

Who are on their deathbed.

Who are on their deathbed?

If you ask those people like what?

Their biggest regrets in life, most of them are going to be something that they didn't do.

Yeah, I mean, really they are.

I wish I would have done more or I wish I would have done X.

So that's something that they wanted to do at some point and just never acted upon it.

45:21

You miss 100% of the shots that you don't take.

Wayne Gretzky, Michael Scott slash Michael Scott, Yeah.

Yeah.

I mean philosopher, great philosopher, Michael Scott.

I have the turned tables.

Oh my goodness, so.

Yeah, Honestly, Emily, thank you for coming on the show today.

45:37

Thank you for having me.

It wasn't as bad as I thought it would be.

It shouldn't be we're.

Opening new doors, we're opening new.

Doors yeah, this is, this is hard for me.

I don't even like the sound of my voice.

I was telling them that and nobody does.

Yeah, that's what you said.

So I'm just like you know this is good practice.

If you do want me to do YouTube channel where I voice over and stuff, I this had to be done.

45:55

This is a stepping stone and I'm trying to say yes more and just, you know, do it.

Sometimes just got to rip the Band-Aid off it off.

Just do it.

It's going to hurt.

It's going to be ugly at first.

It's going.

To be, But it really wasn't as bad as, you know.

I thought it would not, you know, and it never is.

46:11

No, it's not just.

Do it?

Well, the Airstream was pretty bad, but yeah, just do it.

But you did it.

It's done.

We.

Did it.

You did it.

It's done 9 hours a day for three months.

Hey, by the by the way, what, what is the ultimate goal with the Airstream?

I think me and Jared have an idea, but just for the audience, what was the ultimate goal?

Because we've talked about the project, but we didn't.

46:27

Talk.

That's a good point.

This is actually one of the projects that may actually make us money in the long run.

So far it has just cost a fortune.

But right now, yeah, but right now the goal was we had people that have come over to our shop all over the United States.

46:43

It's been so cool having people come over and take knife making classes and meeting these really cool people and they are having to stay at hotels or you know, if they don't have the money in for a hotel, they have to stay in my my house.

So yeah, so we needed a place anyway for people to stay.

47:00

There you go.

And we live in the Appalachian Mountains, so you've already got, like the mountains there.

One of the guys came from Montana, and he had never seen lightning bugs before.

What?

And so he it blew his mind, seeing lightning bugs at our property for the first time.

47:16

And I was like, we need to capitalize more on this of people staying here.

How old was this man?

He was like, probably in his never.

Seen.

Never seen lightning bugs before in his life.

Crazy.

So yeah, So instead of sending him like, Oh yeah, those are lightning bugs.

47:33

How cool.

Go to the Carnegie.

Yeah, you know, and Carnegie.

'S very nice by the way.

Yeah, he he was fine, OK, but why not make it more of a Appalachian experience?

You're already coming here anyway.

It's.

Not Appalachian either, for all.

You.

No, I got in so much trouble when I first moved here.

It's Appalachian, don't you dare try to say.

47:50

Don't you dare.

They will.

Don't you curse my?

Brutal here, but yeah, so they just make it more of an experience.

So kind of Airbnb it or make it part of like if.

You.

If you do a knife making Class, A weekend knife making class and you can stay on the property.

48:06

That's beautiful.

Yeah, it's gonna be so much fun.

And if not, I sell the Airstream, it's not a big.

Deal less beautiful, but still profitable.

Yeah, exactly.

Like I still put my heart and soul into it.

And I, you know, I can.

I can get something out of it.

It's not a bad thing, no matter what.

I think we'll stick with the lightning bugs.

48:21

I think that's.

I love it.

I like that.

That's such a.

That's a normal story.

Yeah.

A grown man.

Yes.

Experience.

A lot of those first.

Did you let him run through the field and catch it with a Mason jar 'cause that's what we talked about in all of our country songs, I.

Should have grabbed a Mason jar.

He'll have to come back.

Missed opportunity?

I'll tell him.

48:37

To come back Mr. Montana.

Next time you come back, bring a Mason jar.

Yep.

Next June he just come on back.

We'll get you a Mason.

Jar.

So we've challenged Emily on this episode.

I'm going to challenge the listeners and the followers of this podcast.

Start fall.

The Maker Duo or start a YouTube.

Channel Sorry we crossed all.

48:53

Record.

Yeah, we weren't on the same page there.

But hey, do them both because they're both sound.

Pieces of advice, Go follow the Maker duo.

Link in description below.

Hold this couple accountable.

Help us hold this.

Couple.

Accountable.

That's what it takes though for me.

Just leveraged you.

Listen, hold them accountable because help us.

49:12

Help us help you help them OK I'm.

Gonna helps.

I'm gonna say like March.

Oh, wow.

Like not for the car.

Oh my goodness, that's gonna take me like, I don't know, I don't know a time frame for the car because I don't know the first thing about a car.

But like to actually start the YouTube channel and maybe post like some of our projects like we've done like so many projects this year and just actually put it in a YouTube.

49:32

Form Yeah, you probably have a backlog that you can go ahead and start posting, yes.

We can help you.

We can help you.

Yeah, I know a couple guys.

Know a couple guys.

Jared, our audience have have a couple of things that they can do.

Yeah, whether or not they like this podcast, they can still give us a a few things in return for listening, correct?

49:49

Feedback.

Yeah, there we go.

Feedback in the form of feedback.

Stars, bars, all these things give us a rating.

Good old sure to leave us a review.

And if this is something that's resonated with you, reach out and say hey, I'd love to chat more about this.

50:05

Find Emily at a Walmart.

Find Emily at a Walmart.

She hides in cornflake aisle.

I used to, but now that we have something to talk about, I'm good.

OK, ask around the cereal aisle.

Ask her about her there.

You.

Go.

There you go.

I will rant for 10 minutes.

There you go.

Beautiful.

Love it.

50:20

Yeah.

Thank you.

Thank you for coming.

Thank you guys.

Thank you for.

Making the journey down from the big old J Burrow.

His The booming metropolis we certainly appreciate.

It this town in Tennessee, By the way, you came to the second oldest town.

Did you know that?

Do you know Greenville's the second oldest town?

It's.

Also the second largest county by land area wise.

50:36

You do know that because you work.

In your professional career, yes, I did.

Lot of, lot of, lot of windshield time.

Oh my God, Lane County.

Because there's.

No.

There's a thousand ways to get everywhere, but they all suck.

None are good.

None are good.

That's how I could describe.

Greenville, Jared, Here's the hard part.

50:52

Yeah.

Thanks for coming on.

Thanks for listening TuneIn next week.

Until then, see you later.

See.

You all in the next one.

Bye.